My dream is to become an online
celebrity.
我的梦想是成为一名网络名人。
Celebrity has become one of the most important representations of popular culture.
名人已然成为流行文化最重要的代表之一。
She is a renowned
celebrity, known for her roles in numerous blockbuster films.
她是一位知名明星，因出演多部大片而闻名。
The
celebrity couple made a surprise appearance at the charity event.
这对名人夫妇在慈善活动中突然现身。
He has managed to maintain his privacy despite being a public
celebrity.
尽管是公众人物，他仍成功地保持了隐私。
She was caught in a scandal that tarnished her
celebrity image.
她卷入丑闻，损害了她的公众形象。
Celebrities often have a significant influence on fashion trends.
名人经常对时尚潮流有重大影响。
The
celebrity chef's new cookbook is a bestseller.
这位名厨的新食谱畅销。
They invited several celebrities to grace the red carpet at their awards ceremony.
他们邀请多位明星出席颁奖典礼红毯仪式。
She decided to take a break from her
celebrity lifestyle to focus on her family.
她决定暂时离开明星生活，专注于家庭。
Many celebrities use their platform to advocate for social causes they believe in.
许多明星利用自己的平台倡导他们信仰的社会事业。
The paparazzi were relentless in pursuit of the new
celebrity couple.
狗仔队对这对新晋名人情侣穷追不舍。
It includes a trendy internet celebrity's phone case, Huawei pad open class, digital salons and GDF Huawei online photography contest.
它包括一个时尚的网络名人的手机壳，华为平板电脑公开课，数字沙龙和GDF华为在线摄影比赛。
Tingyi launched its sugar-free iced black tea in response to consumer health preferences and also kept establishing the brand image of its jasmine and green tea through crossover collaborations and celebrity endorsements.
为了回应消费者的健康偏好，康怡推出了无糖冰红茶，并通过跨界合作和名人代言不断树立茉莉花和绿茶的品牌形象。
Chinese entrepreneur and internet celebrity Luo Yonghao announced he was quitting all social platforms on his Weibo account on Sunday midnight.
周日午夜，中国企业家、网络名人罗永浩在其微博账户上宣布退出所有社交平台。
The China version of the campaign is working with celebrity ambassadors such as actress Celina Jade and former NBA and Chinese Basketball Association star Stephon Marbury.
该活动的中国版本邀请了像演员Celina Jade和前NBA及中国篮球协会球星Stephon Marbury这样的名人大使参与。
"In Southeast Asia, we develop a broad range of KOLs from TikTok and Facebook, as well as celebrity partners, to drive viral online social marketing campaigns and rapidly build vast and loyal fan followings for our brands and products.
在东南亚，我们从TikTok和Facebook上培养出一系列广泛的网红意见领袖，以及与明星合作，来推动病毒式的在线社交营销活动。这样可以迅速为我们品牌和产品建立起庞大且忠诚的粉丝群。
Other successful cases include the blend of a traditional sticky rice pastry with internet celebrity milk tea brand Heytea, which quickly became a sought-after item since it debuted.
另一个成功案例是将传统糯米糕点与网红奶茶品牌Heytea相结合，自从推出以来就迅速成为了热门商品。
About nine new areas emerged in the same period including online celebrity promoted hot products, commercial satellite, intelligent charging, AI pharmaceutical, semiconductor materials, intellectual property data services, digital medical assistance, online classroom and digital fitness.
同期还涌现出九大新领域，包括网红带货、商业卫星、智能充电、AI制药、半导体材料、知识产权数据服务、数字医疗援助、在线课堂和数字健身。
In August, livestreaming celebrity Li Jiaqi selected a stylish bag co-made by the workshop and a factory out of more than 800 different styles of bags.
This year, celebrity vloggers will sell JD.
Anta Group, a leading Chinese sportswear company, joined hands with livestreaming celebrity Li Jiaqi and CCTV anchor Zhu Guangquan to promote its sneakers under the theme of "trendy Chinese brands".
At a studio promoting products made in China, Dong, together with livestreaming celebrity Li Jiaqi, showcased a Gree Electric air conditioner at a discount price of 3,699 yuan, 700 yuan lower than its original price.
More than 110 million yuan ($15 million) of products were sold by internet celebrity Luo Yonghao on his first-ever livestreaming show late Wednesday, which broke sales records on Douyin — the Chinese version of Tiktok.
Luo Yonghao, founder of the smartphone company Smartisan, attracted an audience of 48 million to his first show as a livestreaming celebrity featuring products for third parties on the short-video platform of Douyin on Wednesday, where he topped the sales record of the platform, registering 110 million yuan ($15.44 million), according to sina.
Since March 26 when Luo Yonghao said he would join hands with Douyin, the former New Oriental English teacher who calls himself the first generation of internet celebrity spent just 12 days on striking the cooperative deal with Douyin and putting on his first show, during which he hit the headlines and became increasingly hot.
Functionalities that are popular at home, like image search and celebrity livestreaming, have proved to be game-changers to excite customers abroad, said Gary Toppe, who is responsible for Eastern and Central Europe business at AliExpress.
At the expo in Shanghai, however, instead of just giving out the company's signature plant-based patty, it also staged a cooking show by celebrity chef Jeremy Leung to create Chinese dishes like Siu Mai (steamed dumpling) and Shi Zi Tou (large fist-sized meatballs known as lion's head).
Because the celebrity effect works well for young Chinese consumers, Sennheiser has engaged Zhou Bichang, a Chinese singer-songwriter, to be the chief experience officer of Sennheiser China.
As new e-commerce players such as Xiaohongshu taste success from social shopping, online celebrity and fan economy, JD also noticed that besides the traditional "search for products" mode, for an e-commerce platform there are new opportunities in community building and user-generated content.
“But, you don’t necessarily expect celebrity design and destination restaurants.
He liked Jumeirah being a celebrity brand that’s going through globalization, and felt he had the relevant experience that could be applied.
“They already have celebrity hotels and have been very successful.
‘I would like to call ourselves a darling brand of the Middle East,” avows Jose Silva, chief executive officer of Dubai-based global luxury-hotel chain operator Jumeirah Group, staking his claim on the celebrity status of the group’s flagship hotel in Dubai — the super luxury, ship sail-shaped Burj Al Arab.
In addition, the company will continue its strategy of celebrity endorsement, such as when popular actors Zhu Yawen and Jing Boran appeared at the launch ceremony of its Galaxy S9 and S9+ in March in Guangzhou.
"The firm has also used celebrity influencers, such as three members of Rocket Girls 101, an 11-member pop group from the Chinese reality show Produce 101, as a way to exploit the potent power of social media.
Companies are embracing new business models and cashing in on cultural context by incubating celebrity teachers to attract a more loyal customer base.
He believes "the key to win the competition in livestreaming platforms is quality and quantity of celebrity hosts," a resource that needs large capital support.
"Tencent will have a powerful impact in the livestreaming market in the short term, he said, but it is hard to say if other internet giants would utilize the same method to snatch celebrity hosts and rise rapidly.
"We saw success in China due to increases in brand awareness and growing consumer demand following our first holiday season with our brand influencer, youth icon Angelababy Yang," a Chinese celebrity model and actress, said Dave Powers, president and chief executive officer.
The company is looking for a male celebrity as well to create some buzz in the men's category.
To relate to young consumers, UGG has roped in youth icon Angelababy Yang, a Chinese celebrity model and an actress, as brand ambassador.
For instance, as general manager of Puma in South Korea, he brought about a turnaround in the local business unit's fortunes using strategies like local sourcing, solutions development and celebrity partnerships.
Eddie Peng Yuyan, celebrity ambassador for Vivo, took pictures with fans using the Vivo X20.
"But the market is willing to give it a high valuation as an internet company due to the celebrity effect brought by the lineup of star-studded shareholders such as Pony Ma and Jack Ma," he said.
AB InBev has roped in Eason Chan, a Chinese celebrity actor, to endorse its campaign, which is said to be helping beverage consumers to make smart choices.
This was the first time it had gone down the "celebrity endorsement" road in a decade.
As a foreigner-turned-internet celebrity in China, Derksen looks at Chinese stereotypes, speaking the local dialect fluently in his self-made video episodes.
The boom in celebrity livestreaming has helped spur cross-border e-commerce purchases by domestic consumers, Zhang said.
The boom in celebrity livestreaming has spurred cross-border e-commerce purchases by domestic consumers, Zhang said, adding that overseas brands are moving to cross-border platforms as they expand their distribution channels in light of COVID-19 disruptions to offline retail.
"The boom in celebrity livestreaming has spurred cross-border e-commerce purchases by domestic consumers.
Two celebrity online influencers chose Taobao over Douyin.
Luo is not the only celebrity to be poached by Taobao from Douyin.
Global consultancy Forrester said more business-to-consumer or B2C brands are leveraging virtual influencers to attract digital-savvy and novelty-seeking young consumers, as they cost much less than human talent while also reducing exposure to risks like celebrity scandals.
In a small village in Zayu County in the city of Nyingchi, the main habitat of the Deng people, villager Delung has become an online celebrity attracting more than 2 million followers on various short video platforms.
In addition to the sweeping popularity of winter sports, Olympic passion has also boosted sales of related products, be it Olympic mascot merchandise, sportswear with special designs or those worn by celebrity athletes.
China Mobile Ltd also saw its share price register double-digit growth from Feb 7 to 11, benefiting from its broadcasting rights of the Games and cooperation with several celebrity athletes.
MERCH SELLING LIKE HOT CAKESIn addition to the sweeping popularity of winter sports, Olympic passion has also boosted the sales of related products, be it Olympic mascot merchandise or sportswear with special designs or those worn by celebrity athletes.
Liu Hong, head of the culture and tourism bureau of the Garze Tibetan Autonomous Prefecture in Southwest China's Sichuan province, has recently become a social media "celebrity" after a video of him strolling with a horse in a Tibetan robe and dressed as a swordsman while on a raft went viral on social media.
In the two weeks since the opening of the Harbin Ice and Snow World on Dec 18, the city's popularity in searches on China's travel website Mafengwo surged 300 percent, making it an "internet celebrity" city, data from the online platform showed.
What's more, they don't create celebrity scandals that could hurt a brand's image.
British internet celebrity Lee Barrett has traveled around China since he settled in Shenzhen, Guangdong province, five years ago.
Qionglai is also known for Zhuo Wenjun (175 BC-121 BC), a local celebrity known as one of the Four Great Talented Women in ancient China.
Be Friends Holding Ltd, the e-commerce livestreaming agency behind internet celebrity Luo, has opened livestreaming rooms on three platforms — Douyin, Taobao and JD.
Global consultancy Forrester said more business-to-consumer, or B2C, brands are using virtual hosts to attract digital-savvy and novelty-seeking young consumers, as they cost less than human talent and reduce risks such as celebrity scandals.
"Therefore, driven by intensive commercial marketing, celebrity promotion and online advertising for trendy content, it is easy for many people, especially the younger generation, to follow suit," Bai said.
There professionally trained teachers and celebrity coaches teach young students how to perform on stage, China Women's News reported.
When he first arrived wearing a black shirt, common sneakers and a calm face, nowhere could we recognize him as a big internet celebrity.
"In fact, our e-commerce livestreaming academy does not simply want to cultivate some big internet celebrity anchors, but to nurture talent to the whole industry to generate economic benefits and social value.
The mentors are organized by the Party's branches in the industry, including online celebrity training institutions, law firms and market supervision departments.
"Related products featuring the Beijing 2022 Winter Olympics mascots－panda Bing Dwen Dwen and red lantern Shuey Rhon Rhon－are for sale in the Celebrity International Grand Hotel, another official hotel.
Agents say real estate has fascinating story to tell in selling historic houses in ShanghaiThe marketing of an apartment listed for sale for 30.5 million yuan ($4.79 million) in Shanghai's Wukang Mansion－an iconic, wedge-shaped historic building－has put a spotlight on celebrity agents who are skillfully using social media to sell real estate.
The COVID-19 pandemic and the rapid development of the digital economy had a profound impact on Chinese consumers' attitudes and buying patterns, they said, adding the boom in celebrity livestreaming has spurred cross-border e-commerce purchases by domestic consumers.
So, the channel decided that mothers, accompanied by their celebrity daughters, would showcase their healthy and positive lifestyles on the show.
于是，频道决定在节目中安排母亲们携其明星女儿共同亮相，展示她们健康积极的生活方式。
"I noticed that some celebrity daughters in the show tend to guide their moms about dressing and styles.
我注意到节目中有些名人女儿倾向于指导她们的母亲如何穿衣搭配及选择风格。
Special dishes span from the first Cheesecake Factory in Asia, to the popular local tea brand Hey Tea, and the newly added celebrity hotpot restaurant Coucou, all serving to create tantalizing dining options for any time of the day.
特色菜肴涵盖亚洲第一家 cheesecake factory，到受欢迎的本地茶品牌 Hey Tea，以及新加入的名人火锅餐厅 Coucou，所有这些都致力于为您在一天中的任何时间创造诱人的用餐选择。
Huang Tao, an independent digital economy expert, said that the rising domestic cosmetic brands, which mainly target young consumers, adopted innovative marketing strategies favored by youth, such as livestreaming, short videos, social media and celebrity endorsements.
独立数字经济专家黄韬表示，主打年轻消费群体的国内美妆品牌采用了深受年轻人喜爱的创新营销策略，如直播、短视频、社交媒体和名人代言等。
Liu Tong, another online celebrity who is a master of paper folding, now cooperates with the World Wide Fund for Nature (WWF) to display endangered wildlife in the form of art.
刘彤，另一位擅长折纸艺术的网络名人，现在正与世界自然基金会（WWF）合作，以艺术形式展示濒危野生动物。
Chinese livestreaming celebrity Li Jiaqi was included in the 2021 Time 100 Next list, an expansion of the Time 100 franchise.
中国直播网红李佳琦被列入《时代》杂志2021年"下一代百大人物"榜单，这是《时代》杂志"百大人物"系列的拓展。
"Plum has introduced livestreaming sessions, which allow buyers to identify the features and quality of the products more clearly, and begun to establish its own multichannel network team and train celebrity hosts.
Plum已经推出了直播购物环节，让消费者可以更清晰地识别产品的特性和品质，并开始建立自己的多频道网络团队和培训名人主播。
The city also offered Li Jiaqi, one of China's top livestreamers who is now a celebrity of sorts, residency status in June.
该市还在6月向李佳琦提供了居住权，李佳琦目前是中国最顶尖的直播者之一，也是名人。
Livestreaming celebrity Li Jiaqi took second place in July and September with 1.28 billion yuan and 1.34 billion yuan in sales in these two months.
“直播名人李佳琦在7月和9月的销售额分别为128亿元和134亿元，位列第二。”
Yang Beihai is a retiree from Beijing and an online celebrity in his 70s.
杨北海是一名来自北京的退休人员，他是一位70多岁的网络名人。
According to those surveyed, 56 percent said they would prefer to purchase products via KOL or celebrity livestream houses, while 34 percent were indifferent.
根据调查，56%的人表示他们更喜欢通过KOL或名人直播室购买产品，而34%的人对此持中立态度。
"As an early adopter and leader in the internet celebrity economy and livestreaming industry, Hangzhou has a complete industrial chain and strong industrial base," said Xiao, when asked why he chose to engage in livestreaming e-commerce in the city.
当被问及为什么选择在杭州从事直播电商业务时，肖说：“作为互联网名人经济和直播行业的一名早期采用者和领导者，杭州拥有完整的产业链和强大的产业基础。”
Yearning to become as popular as Viya Huang, arguably the country's top-ranked internet celebrity by transaction volume, a growing number of hosts are flocking to Hangzhou.
渴望变得像网红一姐薇娅一样受欢迎，越来越多的主播涌向杭州。
Located in the core part of Hangzhou Qiantang Smart Town, the hub of the online celebrity economy, the eight-storey park has attracted more than 130 enterprises, among them product suppliers, livestreaming e-commerce operators and multichannel network institutions.
该公园位于杭州钱塘智慧城的核心区，是网红经济的中心，共八层，吸引了超过130家企业入驻，其中包括产品供应商、直播电商运营商和多频道网络机构。
However, celebrity cachet does not always guarantee purchases.
然而，名人效应并不总是能保证购买。
They all follow a similar pattern: internet celebrities occasionally run into the parks, post some personal photos, conduct livestreaming sessions by walking spectators through the facility, and bang－they become "internet celebrity destinations "themselves.
它们都遵循类似的模式：互联网名人偶尔会光顾这些公园，发布一些个人照片，通过在设施中引导观众进行现场直播，然后砰的一声——他们自己就成了“网红目的地”。
Xinba, an online celebrity, attracted over 25 million viewers in four hours' time.
网络名人辛巴在四小时内吸引了超过2500万观众。
The company is developing an "online celebrity" project to invite models and salespersons to promote its products online, with the latest designs highlighted, which he said will number 300 to 1,000 new types each year.
该公司正在开发一个“在线名人”项目，邀请模特和销售人员在网上推广其产品，并强调最新的设计。他说，每年将推出300至1000种新产品。
"She hosts her broadcasts at the Shanghai Sheshan Internet Celebrity Training Base, which in June began recruiting candidates seeking livestreaming careers.
Li Jiaqi, a livestreaming celebrity who has been dubbed "king of lipsticks", settled in Shanghai as a special talent in late June.
Li Jiaqi is a livestreaming celebrity who first made his name selling lipstick on Taobao.
Celebrity endorsements, business executives' and government officials' engagement help boost latest e-commerce trendLuo Yonghao, the flamboyant founder of smartphone brand Smartisan Technology, shaved his beard in front of a webcam in his first ever livestreaming event on April 1.
4月1日，智能手机品牌Smartisan科技的创始人罗永浩在首次直播活动中，通过网络摄像头直播剃须，展示了名人代言、企业高管和政府官员参与推动的最新电商趋势。
The chain is also promoting its products through livestreaming shows, with businessman and online celebrity Luo Yonghao selling more than 90,000 Nayuki coupons on April 1 during one such broadcast.
Internet-savvy shoppers increasingly distrust celebrity product endorsements as they are well aware of stars' lucrative brand deals.
CCTV news host Zhu Guangquan jointly hosted a special show with livestreaming celebrity Li Jiaqi on Taobao Live on April 6 to help boost the sales of enterprises in Hubei province that have been affected by the COVID-19 pandemic.
Its content includes an introduction of the delicious food of the historic water town of Wuzhen, Zhejiang province, a visit to a history museum in Shaanxi province with an internet celebrity and a series of explanations by Ma Weidu, a famous Chinese connoisseur.
Data suggest consumers on the mainland value key opinion leaders and celebrity recommendations.
Online celebrity Li Ziqi topped the short video talents list in terms of comprehensive index, followed by Li Jiaqi, a well-known influencer who first made his name selling lipstick on Taobao, according to the 2019 Tencent Video Annual Index Report released by Tencent.
The internet celebrity economy is undoubtedly the most popular concept stock in the internet e-commerce field.
Short video platforms, online hosts mesmerize hundreds of millions of consumersOn Nov 6, 2018, Chen Weijie, 30, an online celebrity based in Meizhou village, Guangdong province, South China, sold 160 million yuan ($22.6 million) worth of products during an eight-hour live-streaming session on Kuaishou, a short video platform.
"Zhang Xu, a celebrity vet with more than 1 million followers on social media who operates his own clinic in Hangzhou, Zhejiang province, offered some insights into the life of a vet.
"He appeared more trustworthy to me, like a friend or classmate, which make his videos really different to other celebrity endorsements," she said.
Choudhary said matching the brand character with the celebrity character is key to unlocking the true potential of synergy.
"This matching of personality becomes even more relevant for China's lower tiers (the next frontier of growth) where the personality of the celebrity should be down-to-earth and relatable to the people who are less advertising-literate and looking for rational and simple marketing messages," he said.
He referred to the case of Zhang Dayi, one of China's best-known KOL, who reportedly earns around 300 million yuan ($43.2 million) annually, which is higher than what some of the celebrity film actors and actresses earn.
According to consultancy Analysys, the value of China's internet celebrity market is tipped to topple 100 billion yuan this year, almost double that of 2016.
Another online celebrity named Weiya, who sells household commodities like Li, helped attract orders for Roewe RX5 plus: 4,180 were sold in 30 seconds.
In addition, a series of celebrity scandals in recent years have made brands pay more attention to risk management.
The restrictions imposed on Chinese entrepreneur and internet celebrity Luo Yonghao, the founder of smartphone brand Smartisian Technology, have been lifted as he strives to pay the debt caused by the financial problems in his struggling ventures, Tianyancha, a business data provider, reported on Wednesday.