In May 2022, three flavors of prepackaged ice cream produced as a joint venture between Kweichow Moutai and dairy producer China Mengniu Dairy Co Ltd hit the shelves, and this September, a mere 12 days after collaborating with domestic coffee chain Luckin Coffee to produce a flavored latte, Kweichow Moutai unveiled a new partnership with Mars Inc's Dove to release liquor-filled chocolate.

2022年5月，贵州茅台与乳制品生产商中国蒙牛乳业有限公司合资生产的三种口味的预包装冰淇淋上架。今年9月，在与国内咖啡连锁店Luckin coffee合作生产风味拿铁仅12天后，贵州茅台宣布与Mars Inc的Dove建立新的合作伙伴关系，推出液化巧克力。

China's leading liquor maker, Kweichow Moutai, has launched liquor-filled chocolates with Mars Inc-owned Dove.

贵阳——中国领先的白酒制造商贵州茅台（Kweichow Moutai）推出了含有玛氏Dove的利口酒巧克力。

Kweichow Moutai, a homegrown luxury liquor brand, has partnered with Mars Inc-owned Dove to make liquor-filled chocolate, in a bid to make its products more appealing to the country's younger generation.

贵州茅台（Kweichow Moutai）是一家本土奢侈品品牌，与玛氏公司（Mars Inc.）旗下的多芬（Dove）合作生产液化巧克力，以使其产品对中国年轻一代更具吸引力。

Moutai announced the partnership with Dove on Thursday, just 12 days after it teamed up with China's largest coffee chain Luckin Coffee on a liquor-coffee drink which sold 5.42 million cups and reached sales of 100 million yuan on launch day.

周四，茅台宣布与多芬合作。就在12天前，茅台与中国最大的咖啡连锁店Luckin coffee合作开发了一款白酒咖啡饮料，该饮料在发布当天售出542万杯，销售额达到1亿元。

According to a 2021 report by iiMedia that ranked chocolate brands in China, Dove, Ferrero Rocher and Snickers were in the first tier, with sales higher than all other brands combined.

根据iiMedia 2021年的一份报告，对中国巧克力品牌进行排名，德芙、费列罗-罗氏和士力架位居第一，销售额高于所有其他品牌的总和。

"Dove's global branding and reputation offer Moutai a pivot to double down on its expansion in the home and overseas markets," said Zhu.

朱说：“德芙的全球品牌和声誉为茅台在国内外市场加倍扩张提供了一个支点。”。

China's luxury liquor brand Kweichow Moutai is seeking to broaden its consumer diversity with an aim to access the younger generation by collaborating with Mars Inc-owned Dove in making liquor-filled chocolate products.

中国奢侈白酒品牌贵州茅台（Kweichow Moutai）正寻求扩大其消费者多样性，目的是通过与玛氏公司（Mars Inc.）旗下的多芬（Dove）合作生产液化巧克力产品来接触年轻一代。

On Sept 14, the liquor brand announced the partnership with Dove, only 12 days after its market hit campaign with the country's largest coffee chain house Luckin Coffee, which sold 5.42 million cups and reached sales of 100 million yuan on launch day.

9月14日，该酒品牌宣布与多芬建立合作关系，而就在12天前，多芬与中国最大的咖啡连锁店Luckin coffee展开了市场攻势，该品牌在推出当天售出542万杯，销售额达到1亿元。

The company owns many world-renowned brands such as Snickers, Dove and Royal Canin.

More than 400 products of Unilever's 20 best-selling brands are displayed at this year's show, including the well-established personal care brand Dove and US sustainable personal care brand Love Beauty and Planet.

Italian chocolate and confectionery manufacturer Ferrero, which has the second-largest market share in China after Dove chocolate, said its factory in Hangzhou, Zhejiang province, resumed production on March 16.

It sells brands such as M&M's, Snickers, Dove and pet food brands like Blue-Pearl and VCA.

Mars launched some of the light Dove chocolate brand in 2018.

Dubbed the Dove Hotel, after the firm's most popular chocolate brand in China by market value, the store consists of four concept rooms featuring various chocolate flavors.

The firm says it has been designed around Dove's slogan of Pleasure makes you extraordinary, and features the chance for guests to craft DIY chocolate products, and taste desserts prepared by a Michelin-level chef.

Dove Hotel follows the similar Dove Choc Bar concept, which popped-up last September in Beijing's busy Sanlitun district.

Dove says it will launch premium Valentines' Day gift packages, many of which can be personalized online.

Following matcha green tea, strawberry and yogurt flavors, this year Dove produced durian and red velvet cake flavor products.

"For example, Dove, Mars' high-end brand and the largest chocolate brand by market value in China, has been enriched with matcha and lemon flavors last year, and added value with convenient packaging.

Also, as an increasing number of Chinese consumers have shown more interest in in-store experiences, Mars will set up more pop-up stores nationwide for the Dove brand this year, having tasted success with such a venture at Sanlitun in Beijing last year, said Delabriere.

"Still Testing" carried a Dove Pioneer Earth-imaging satellite for launch customer Planet, as well as two Lemur-2 satellites for weather and ship tracking company Spire.

In 2020, Mars Wrigley started to launch ice cream products with Dove and Snickers for the first time.

Today, 15 high-end ice cream products under Dove and M&M's have been produced locally, which are expected to cover more than 170,000 retail stores in 67 cities in the country by 2026.

"During the "peace dove" segment, no matter where the child performers ran, the snow at their feet followed, creating a strong appeal to viewers.

During the first quarter of 2020, global smartphone shipments dove over 20 percent on a yearly basis.

Sales of welfare lottery tickets declined 16.6 percent from one year earlier to 15.92 billion yuan, while sports lottery sales dove 52.3 percent to 18.85 billion yuan.