Halen is very keen on
outdoor sports.
黑伦非常喜欢室外运动。
Tom's not really an
outdoor type.
汤姆算不上是喜爱户外活动的人。
Having
outdoor activities in spring is a good way to prevent diseases.
春天在户外活动是预防疾病的好方法。
I love to go for a morning jog in the park, enjoying the fresh
outdoor air.
我喜欢在公园里晨跑，享受新鲜的户外空气。
We're planning an
outdoor barbecue this weekend, would you like to join us?" (我们计划这个周末举行一次户外烧烤，你愿意参加吗？
The children were playing soccer
outdoors, soaking up the sunshine.
孩子们在户外踢足球，沐浴着阳光。
The camping trip was a great opportunity to disconnect from technology and reconnect with nature.
这次露营旅行是一个远离科技、回归自然的好机会。
She set up a comfortable
outdoor seating area in her backyard, complete with a fire pit for chilly evenings.
她在后院设置了一个舒适的户外座位区，还配有一个火坑，以备寒冷的夜晚。
The festival featured live music performances on an
outdoor stage, attracting a large crowd.
音乐节在一个户外舞台上进行了现场表演，吸引了大量人群。
We need to buy some
outdoor furniture for our new patio so we can enjoy meals outside during summer.
我们需要为新露台买些户外家具，这样夏天就可以在外面用餐了。
The art exhibition was held
outdoors, with sculptures scattered throughout the garden.
艺术展览在户外举行，雕塑遍布整个花园。
The
outdoor market was bustling with vendors selling fresh produce and handmade crafts.
户外市场熙熙攘攘，摊贩们售卖着新鲜农产品和手工工艺品。
After a long day at work, there's nothing more relaxing than a peaceful walk in the countryside.
工作了一整天后，没有什么比在乡村宁静地散步更放松的了。
The service team has therefore conducted comprehensive inspections of the town's power cables, outdoor distribution boxes, indoor wiring, switches and sockets in restaurants and guesthouses, eliminating potential electrical risks and ensuring safe electricity usage, said the power supplier.
该电力供应商表示，因此，服务小组对该镇的电力电缆、室外配电箱、室内布线、餐厅和宾馆的开关和插座进行了全面检查，消除了潜在的电力风险，确保了安全用电。
Helsinki, Finland-based Amer Sports Inc, the maker of Wilson tennis rackets and owner of outdoor product brands such as Arc'teryx, which was bought about five years ago by a consortium of Tencent, Anta Sports and founder of Lululemon for $5 billion, has filed for an IPO on the New York Stock Exchange on Thursday.
赫尔辛基，威尔逊网球拍制造商、Arc’teryx等户外产品品牌的所有者，约五年前被腾讯、安踏体育和Lululemon创始人组成的财团以50亿美元收购。
Among Amer's iconic sports and outdoor brands are Salomon, Peak Performance and Atomic.
Amer的标志性运动和户外品牌包括所罗门（Salomon）、匹克（Peak Performance）和原子（Atomic）。
It also collaborated with art studios and high-end outdoor brands to weave itself into urban life.
它还与艺术工作室和高端户外品牌合作，将自己融入城市生活。
Sun Dongbin, chairman of Wucheng-based Xingheng Environmental Technology Group Co, said that the ventilators, which have been developed independently by his company, can effectively prevent cold stress in livestock and poultry when there is a significant temperature difference between indoor and outdoor environments.
吴城市星恒环境科技集团有限公司董事长孙东斌表示，该公司自主研发的呼吸机，在室内外环境温差较大的情况下，可以有效预防畜禽的冷应激。
"Our independently developed ventilators can effectively prevent cold stress in livestock and poultry when there is a significant temperature difference between indoor and outdoor environments.
“当室内和室外环境之间存在显著温差时，我们独立开发的呼吸机可以有效防止牲畜和家禽的冷应激。
After the COVID-19 pandemic, increased outdoor activities and strolls through traffic-heavy retail spaces have boosted consumers' purchasing appetite for candies and chocolates.
新冠肺炎大流行后，户外活动的增加和在交通繁忙的零售场所闲逛，提高了消费者对糖果和巧克力的购买欲望。
A major reason behind the sales recovery of candy is that consumers are getting back to outdoor consumption scenarios this year," said a recent report from market research firm Kantar Worldpanel.
市场研究公司Kantar Worldpanel最近的一份报告称：“糖果销售复苏的一个主要原因是，今年消费者又回到了户外消费场景。”。
The recent strong sales of outdoor and leisure apparel has promoted VF Corporation, the world's leading apparel, footwear, and accessories company, to increase its investment in China, according to its senior executives.
VF公司高管表示，最近户外和休闲服装的强劲销售推动了全球领先的服装、鞋类和配饰公司VF公司增加了在中国的投资。
During the Double 11 online shopping festival from Oct 31 to Nov 11, the flagship store of The North Face on the e-commerce platform Tmall, together with its branches, was the best seller in the outdoor category of international products.
在10月31日至11月11日的双11网购节期间，the North Face在电子商务平台天猫的旗舰店及其分支机构在国际产品户外类别中取得了最畅销的成绩。
"With the increasing awareness of health, more people are joining in outdoor sports and leisure activities, which is a great opportunity for our category to grow," said Ma Wen, president, of APAC of VF Corporation.
VF公司亚太区总裁马文表示：“随着人们对健康意识的提高，越来越多的人加入户外运动和休闲活动，这是我们类别发展的大好机会。”。
"The brand concept of Icebreaker is to coexist with nature, so we dedicate ourselves to making high-quality outdoor apparel using Merino wool and natural fibers, minimizing the uses of chemical fibers and plastics as much as possible, and we are also very optimistic about the development of this emerging category," Ma said.
马说：“破冰者的品牌理念是与自然共存，因此我们致力于使用美利奴羊毛和天然纤维制作高质量的户外服装，尽可能减少化学纤维和塑料的使用，我们也非常看好这一新兴类别的发展。”。
Under the mechanism, during extreme weather conditions such as snowstorms and strong winds, Meituan dynamically adjusts delivery radius to minimize the outdoor time of delivery drivers.
在该机制下，在暴风雪、大风等极端天气条件下，美团会动态调整配送半径，最大限度地减少配送司机的户外时间。
The artist created a 3-kilometer-long outdoor art walk at the Xuhui riverside in the city.
艺术家在城市的徐汇河畔创作了一条3公里长的户外艺术步道。
With a total indoor and outdoor exhibition area of more than 1,800 square meters, the Caterpillar displays at the BICES include machines, interactive multimedia systems, scale models, and a sand table of work fields.
卡特彼勒在BICES的室内外展览总面积超过1800平方米，包括机器、交互式多媒体系统、比例模型和工作场地沙盘。
Eight well-known Austrian firms including Axess, Doppelmayr Seilbahnen and Head Sport in the winter sports field took part in this year's expo, with their products and services covering alpine technology, outdoor and ski equipment, piste management technology and public media communication.
包括Axess、Doppelmayr Seilbahnen和Head Sport在内的八家奥地利知名冬季运动公司参加了今年的博览会，他们的产品和服务涵盖高山技术、户外和滑雪设备、滑雪道管理技术和公共媒体传播。
Meanwhile, the demand is growing rapidly, with the increasing popularity of outdoor activities such as camping and recreational vehicle travel worldwide.
与此同时，随着露营和房车旅行等户外活动在全球范围内越来越受欢迎，需求也在迅速增长。
The group's outdoor brands Descente and Kolon Sport sustained a rapid upswing, with the total revenue of all other brands surging 77.6 percent year-on-year to 3.25 billion yuan.
集团旗下户外品牌Descente和Kolon Sport持续快速增长，其他品牌的总收入同比增长77.6%，达到32.5亿元。
In Taiyuan, Shanxi province, Haidilao has launched outdoor catering trucks to sell a variety of snacks, hotpot and beer late into the night.
在山西省太原市，海底捞推出了户外餐饮车，将各种小吃、火锅和啤酒卖到深夜。
The executive highlighted that consumer spending, particularly in outdoor consumption settings, has been a driving force behind Mondelez's growth in China.
这位高管强调，消费者支出，尤其是户外消费，一直是蒙德莱兹在中国增长的驱动力。
A large number of factories in Vietnam are not equipped with air conditioning or fans, and a growing demand for such clothing mainly comes from factory workers and outdoor operators.
越南的大量工厂没有配备空调或风扇，对此类服装日益增长的需求主要来自工厂工人和户外经营者。
Qingdao-based outdoor equipment brand shows diverse portfolio to fit camping needsDuring the past three years, as the fashion of going on a camping adventure has developed into a big trend, one domestic tent producer has found its products in high demand, with requests from domestic and other Asian markets.
总部位于青岛的户外设备品牌展示了多样化的产品组合，以满足露营需求。在过去的三年里，随着露营探险的时尚发展成为一种大趋势，一家国内帐篷生产商发现其产品需求量很大，应国内和其他亚洲市场的要求。
The Free Spirits Tents, or TFS Tents, an outdoor equipment brand focusing on camping tents based in Qingdao, Shandong province, said lightweight tents for hiking and mountain climbing or designs with individuality have proven even more popular this year.
总部位于山东省青岛市的户外设备品牌Free Spirits Tents（TFS Tents）专注于露营帐篷，该品牌表示，用于徒步旅行和登山的轻便帐篷或个性设计今年更受欢迎。
Founded in 2011 by Wang, a tent designer, TFS Tents has become popular among outdoor fans and its product was featured in the popular movie The Wandering Earth in 2019.
TFS帐篷由帐篷设计师王于2011年创立，在户外爱好者中广受欢迎，其产品曾在2019年的热门电影《流浪地球》中亮相。
"Nowadays, young travelers have planned trips to renowned mountain climbing or hiking sites and require better quality and designs in outdoor equipment," Wang said.
王说：“如今，年轻的旅行者已经计划好去著名的登山或徒步旅行，他们需要更好的户外设备质量和设计。”。
Wang attributed the company's success in the outdoor equipment industry to his own passion for camping and outdoor lifestyles, as well as his persistence in aesthetics.
王将公司在户外装备行业的成功归功于他对露营和户外生活方式的热情，以及他对美学的坚持。
For example, within the total floor area of more than 500,000 square meters, Panlong Tiandi introduces 230,000 sq m of public green space, which includes six themed areas and a 3-kilometer circular trail, as well as about 10,000 sq m of outdoor sports venues.
例如，盘龙天地在50多万平方米的总建筑面积内，引入了23万平方米的公共绿地，其中包括六个主题区和一条3公里长的环形步道，以及约1万平方米左右的户外运动场所。
In 2022, revenues from brands other than Anta and Fila rose 26.1 percent to 4.4 billion yuan, propelled by the group's high-end ski brand Descent and its outdoor lifestyle brand Kolon Sport.
2022年，在集团高端滑雪品牌Descent及其户外生活方式品牌Kolon Sport的推动下，安踏和菲拉以外品牌的收入增长26.1%，达到44亿元。
China's outdoor sports industry, in particular, is bound to hit 3 trillion yuan in value by 2025.
尤其是中国的户外运动产业，到2025年，其价值势必达到3万亿元。
Data from the GAS showed that more than 400 million people participated in outdoor sports nationwide by the end of 2021.
GAS的数据显示，截至2021年底，全国有超过4亿人参加户外运动。
Outside the stadium, a helicopter apron, an energy station with supporting facilities and an outdoor park have been built.
体育场外，一个直升机停机坪、一个带配套设施的能源站和一个户外公园已经建成。
Its outdoor parking lot can accommodate 2,185 cars and 305 buses.
其室外停车场可容纳2185辆汽车和305辆公共汽车。
He added that Chinese consumers have an increasing demand for portable Bluetooth speakers along with advances in technology, consumption upgrade and rising popularity of outdoor activities like parties and camping.
他补充说，随着技术的进步、消费升级以及派对和露营等户外活动的日益普及，中国消费者对便携式蓝牙扬声器的需求越来越大。
Its Solar Generator 3000 Pro, producing a maximum of 8500Wh per day, can provide backup power for five days of outdoor adventures or home emergencies.
其太阳能发电机3000 Pro每天最大发电量为8500Wh，可为五天的户外探险或家庭紧急情况提供备用电力。
A lot of people prefer outdoor activities.
很多人喜欢户外活动。
The pandemic also created a surge of interest in camping and other outdoor events," said Brian Essenmacher, EcoFlow's head of business development.
EcoFlow的业务发展主管Brian Essenmacher表示：“疫情还引发了人们对露营和其他户外活动的兴趣激增。
Besides traditional sales channels such as restaurants, bars and clubs, increasingly sophisticated Chinese consumers have explored new ways of drinking at home or during outdoor picnics and "glamping" — a combination of the words glamour and camping — said Sophie Phe, CEO of Remy Cointreau China.
Remy Cointreau中国首席执行官Sophie Phe表示，除了餐馆、酒吧和俱乐部等传统销售渠道外，越来越老练的中国消费者还探索了在家或户外野餐时饮酒的新方式，以及“魅力”（魅力和露营的组合）。
Li noted that the sales of fishing, skiing, camping and other outdoor sports products have witnessed rapid growth, while virtual reality equipment, hand-drip coffee products, and tableware and kitchen utensils with unique designs have been increasingly favored by Chinese shoppers in recent years.
李指出，近年来，钓鱼、滑雪、露营等户外运动产品的销售额快速增长，而虚拟现实设备、手滴咖啡产品以及设计独特的餐具和厨房用具越来越受到中国消费者的青睐。
With the outdoor activities market growing fast in China over the past two years, Decathlon, a French sporting goods retailer, will launch the global premiere of its new eco-design mountain bikes for both teens and adults at the CIIE, as well as bring a number of innovative products to China for the first time, meeting consumer needs for home fitness, outdoor camping, kite surfing and other emerging sports scenarios.
近两年来，随着中国户外活动市场的快速增长，法国体育用品零售商迪卡侬将在CIIE上推出面向青少年和成年人的新型环保设计山地自行车，并首次将多项创新产品带到中国，满足消费者对家庭健身、户外露营、，风筝冲浪和其他新兴运动场景。
CATL will supply Primergy Solar with EnerOne, a modular outdoor liquid cooling battery energy storage system that features long service life, high integration and a high degree of safety.
CATL将为Primergy Solar提供EnerOne，这是一种模块化室外液冷电池储能系统，具有使用寿命长、高度集成和高度安全的特点。
Starting June 1, grade A tourism facilities that are outdoors or where outdoor resources account for at least 50 percent of the total area can open their doors to the public in Shanghai, the city's culture and tourism administration said in early June.
上海市文化和旅游局6月初表示，从6月1日起，户外或户外资源至少占总面积50%的A级旅游设施可以在上海向公众开放。
For instance, a salon which teaches people how to protect themselves while doing outdoor sports in winter will be held in the store to inspire more people to make sport a daily habit, she said.
例如，她说，商店将举办一场沙龙，教人们如何在冬季进行户外运动时保护自己，以激励更多的人将运动变成日常习惯。
In addition to guest rooms, it includes bars, cinemas, chess and card rooms, gyms, KTV rooms, a 120-square-meter supermarket, conference halls and an outdoor barbeque restaurant.
除了客房，它还包括酒吧、电影院、棋牌室、健身房、KTV室、一个120平方米的超市、会议厅和一个户外烧烤餐厅。
Thomas pointed out that the company saw intensifying appetite for sports and fitness from year to year, especially running and women's fitness, as well as outdoor sports, from the Chinese market.
托马斯指出，该公司看到中国市场对运动和健身的需求逐年增加，尤其是跑步、女性健身以及户外运动。
We want to associate our footwear collection with that thrill of discovery – in this case, the thrill of a new outdoor or urban adventure," he told China Daily in an email interview.
他在接受《中国日报》电子邮件采访时表示：“我们希望将我们的鞋类系列与探索的刺激联系起来——在这种情况下，是一次新的户外或城市冒险的刺激。”。
It also published latest consumption barometers reflected in the top items in people's shopping carts, such as skateboards, outdoor power supply, pet toys, and pre-prepared dishes.
它还发布了最新的消费晴雨表，反映在人们购物车上的热门商品中，如滑板、户外电源、宠物玩具和预制菜。
Sarnataro feels that the expo can serve as a platform for promoting healthy outdoor lifestyles to new groups of people, while also helping the company to gain a better understanding of the development of local brands.
Sarnataro认为，博览会可以作为一个平台，向新的人群推广健康的户外生活方式，同时也有助于公司更好地了解当地品牌的发展。
"Compared to crowded department stores in urban areas, customers who go shopping at outlets are able to keep a comparatively safe distance from each other, especially at Florentia Village, which is a kind of large outdoor mall concept, usually located on the outskirts of the local central business district.
与城市中心拥挤的百货商店相比，顾客在折扣店购物时可以相对保持更安全的社交距离，尤其是像佛罗伦萨小镇这样的大型户外购物中心，通常位于当地市中心的外围。这里的开放环境更加有利于保持社交距离。
A series of online-to-offline marketing campaigns, including themed exhibitions, outdoor camping, pop-up stores and influencer endorsements, are also in the making for Disney's pipeline of brands, like Pixar, Star Wars and National Geographic.
迪士尼还计划为旗下的品牌，如皮克斯、星球大战和国家地理，推出一系列线上到线下的营销活动，包括主题展览、户外露营、快闪店和影响者推广等。
The outdoor sports brand is becoming a new growth engine behind the group's performance, said the company.
该公司表示，户外运动品牌正成为推动集团业绩增长的新引擎。这句话的中文翻译就是：公司指出，户外体育品牌正在成为推动集团业绩增长的新动力源泉。这里所说的"新成长引擎"就是指的户外运动品牌对集团整体业绩增长的推动力。"集团的业绩"通常指的是公司的财务表现，包括收入、利润等指标。而"户外运动品牌"则可能指的是该集团旗下专门从事户外运动产品设计、生产与销售的品牌或业务部门。这样的表述表明，这个特定的业务领域正在为整个集团带来显著的增长，可能是由于市场需求增加、品牌影响力扩大、产品创新成功等因素所致。这通常是一个积极的信号，意味着公司在市场上的竞争力增强，未来有望实现持续的盈利增长。如果您还有其他问题或需要进一步的帮助，请随时告诉我！希望我的回答对您有所帮助。如果您满意的话，请考虑给予好评，谢谢！
The group's high potential growth curve includes outdoor brands such as Descente and Kolon Sport, reaching revenue growth of 90.1 percent year-on-year.
该集团的高潜力增长曲线包括诸如Descente和Kolon Sport等户外品牌，这些品牌的收入同比增长达到了90.1%。
For instance, outdoor products are now available on its app to meet growing demand for middle-income consumers.
例如,它的应用程序上现在有户外产品,目的是满足中等收入消费者日益增长的需求。这句话的翻译可以是:为了迎合中等收入消费者日益增长的需求，其应用程序上现在也提供了户外产品。或者：鉴于中等收入消费者的户外产品需求日益增加，他们现在已经在软件上提供这类产品了。这里就是说，为了满足中等收入消费者对户外产品日益增长的需求，该平台在其应用上新增了户外产品的销售。希望我的回答能够帮到你，如果你还有其他问题，欢迎继续提问！
Saturnbird has unveiled its summer campaign "Project &" recently, offering gift boxes by collaborating with renowned lifestyle-related intellectual property (IP) owners, to recreate interesting life scenarios, from outdoor biking and camping to urban markets.
Saturnbird最近推出了名为“Project &”的夏季活动，通过与知名生活方式相关知识产权（IP）所有者的合作，提供礼品盒，旨在重塑从户外骑行、露营到城市市场的各种有趣生活场景。
Saturnbird has worked with ABC Camping, an outdoor facility provider, to offer coffee consuming appliances that integrate coffee drinking seamlessly with outdoor activities.
Saturnbird 与 ABC Camping 合作，为户外活动提供咖啡饮用设备，使享受咖啡与户外活动完美融合。
Many other iconic brands have left Amazon in recent years, including footwear brands Vans and Birkenstock, fashion brands Ralph Lauren and Louis Vuitton, luxury watchmaker Rolex, and outdoor brands North Face and Patagonia.
近年来，许多其他标志性品牌也纷纷离开了亚马逊，包括鞋类品牌Vans和Birkenstock、时尚品牌Ralph Lauren和Louis Vuitton、奢侈手表制造商Rolex，以及户外品牌The North Face和Patagonia。
Furthermore, sales of sports and outdoor goods products were nearly 5 times of last year, while the sales of imported dairy, frozen meat, facial care and bake cake were 3 times over last year.
此外，运动和户外商品的销售额接近去年的5倍，而进口乳制品、冷冻肉、面部护理和烘焙蛋糕的销售额则是去年的3倍。
Although more people are getting involved in outdoor activities as COVID-19 is gradually contained in China, the online audiovisual market continues to grow.
尽管随着新冠疫情在中国逐渐得到控制，越来越多的人参与到户外活动中，但在线视听市场仍在持续增长。
Jason Yu, general manager of Kantar Worldpanel China, said the DreamCap is often used for its convenience and new lifestyle appeal, particularly for outdoor consumption, compared with traditional closure technologies that are mostly for home and indoor consumption.
Only between five and six months of the year are suitable for outdoor operations.
Their bans on outdoor activities have significantly influenced clients of our company as our enterprise specializes in hydraulic lifting platform and transport carriage and recreational vehicle.
Despite the decline of outdoor sports activities, people are giving more attention to improving their overall wellness through at-home exercises and keeping fit through online courses, creating demand especially on online channels for sportswear products.
It has already built more than 10,000 5G base stations in the capital, achieving continuous outdoor coverage.
Wu's company was founded in 1993 and specialized in the design, manufacture and sale of equipment for both waterproofing and testing outdoor apparel, tents, medical protective garments, shoes and bags among others.
Owing to novel coronavirus outbreak, people have been largely confined indoors with outdoor shopping largely reduced.
On a personal note, the father of three said he enjoys playing basketball, outdoor recreational activities and spending time with his family during his spare time.
On a personal note, Zha said he enjoys reading, sports and outdoor recreational activities, and spending time with his family during his spare time.
To woo them, many global brands from travel, outdoor, fashion and cosmetics sectors have already allocated more financial resources to new product design, marketing and are forming new cross-industry partnerships with other businesses, she said.
The group is expected to have 130-140 outdoor brand Descente stores in China by the end of 2019.
Zheng said the operational reorganization earlier this year has seen the company divide its brands into three categories for centralized management - professional, fashion, and outdoor sports.
Located in Minhang district, the Shanghai outlet occupies about 14,000 square meters and has 1,200 indoor and outdoor parking spaces.
Its Shanghai location has 1,200 indoor and outdoor parking spaces.
He also loves riding bicycle and taking part in outdoor activities.
On a personal note, Tok said she enjoys reading English literature, outdoor recreational activities and spending time with her children during her spare time.
It will launch different types of performances based on local conditions, such as outdoor music festivals in summer and indoor comprehensive art festivals in winter.
He enjoys traveling, outdoor recreational activities, cooking, reading during his spare time, and coaching his three children to play football during weekends.
The telecom firm said the laptops are particularly suitable for use in outdoor environments because of the high brightness screen as well as long 12-hour battery life.
Having completed its first indoor flight in 2018, the CAV will transition to outdoor flight testing this year.
The group has three main business divisions in China: a fabrics business division, which covers the two varieties used in fire-fighting uniforms; a consumer-oriented fabrics, including protective garments for outdoor enthusiasts; and a medical business division specializing in therapeutic devices that offer new solutions to medical challenges.
He also noted that Gore is thrilled about the fact that sport is gradually becoming a new culture in China with the 2022 Winter Olympics fast approaching and with people's interest in outdoor sports growing.
This trend has expanded market demand for outdoor garments, which require new materials for their manufacture.
"In some other parts of the world, more than 50 percent of people are doing outdoor sports, while in China, the proportion is only about 10 percent, which shows the market will further expand," he said.
So, the country's demand for high-end materials will remain attractive for global players, especially in areas like outdoor sports, healthcare, chemical and electronics products.
He enjoys outdoor recreational activities, and supporting education, advancing medical technology through engagement with the Advanced Medical Technology Association during his spare time.
"JTBrain makes decisions by crunching data gathered from video footage on streets, and provides live recommendations through mobile phone apps and outdoor LED screens," said Li Yong, deputy director of the Intelligent Traffic System Office of Jinan Traffic Police.
It also has four restaurants, three bars, a tea house, two duty-free shops, a swimming pool and other outdoor entertainment venues.
Besides livestreaming games, the Wuhan-based company broadcasts a range of video content, including outdoor, technology, sports, music, and movie and TV programs.
"According to Haier, its intelligent air conditioners can compare indoor and outdoor temperatures and humidity changes in real time, then automatically adjust cooling, heating and humidity, with purification functions.
Outdoor advertising campaigns related to Neymar's endorsement of TCL can be seen in more than 200 cities across 14 countries, including Russian cities hosting the World Cup.
Boosted by summer outdoor activities and the run-up to the 2018 FIFA World Cup, beer sales had already surged in May, with monthly sales volume increasing nearly 100 percent year on year.
The event, which will take place in a custom-made facility, will showcase the brand’s key categories of soccer, basketball, running, training and outdoor via a wide range of live events.
Brewer Budweiser's Brian Perkins scores with tailor-made strategy for the booming China marketBrian Perkins, global vice-president for Budweiser beer brand at brewer Anheuser-Busch InBev, is unlike common folk who liven up their summers with rooftop barbecues with beer, sunbathing at the beach or swimming sessions in outdoor pools.
"We will use Peppa Pig to design the indoor and outdoor playgrounds.
We will use Peppa Pig to design the indoor and outdoor playgrounds, this will contribute to our development in the Chinese market.
An outdoor sports enthusiast, Boisjoli said China is no longer the distant outpost it once was for BRP.
"We found a growing number of consumers, especially middle-income earners and millennials in China, have adopted this (adventure-loving) lifestyle as they are willing to pay more to enlarge their experience in outdoor activities and they want better equipment," she said.
The government is keen to build a healthier nation and eager to boost the outdoor sports sector through infrastructure and education.
It has already announced it will build five national outdoor sports centers, 50 mountain trails with logistics facilities, 1,000 clubs for open-water sports including canoeing and sailing, and 2,000 aviation camps for sports such as paragliding and skydiving by 2020.
In Nepal, popular outdoor products and equipment retailers, such as The North Face and Marmot, advertise their UnionPay facilities in clearly visible places to catch the attention of Chinese travelers.
Talking of lifestyles, the 53-year-old executive goes to the gym every day in Beijing and loves many outdoor activities such as hiking and cycling.
APT Electronics' core business has tended to revolve around television backlights, and indoor and outdoor lighting.